Turn forms into clear decisions.
GoodForm helps teams build logic-powered forms that guide people to the right outcome. No more dead-end surveys. Every response knows what to do next.
Route new requests to the right specialist.
Built for teams who need answers, not just submissions.
GoodForm gives you a logic builder, brand control, and fast publishing so every form feels like a product experience.
Design branching flows, scoring, and smart routing without duct tape.
Themes, typography, and layout control so every form feels on-brand.
Share, embed, or export with one click. No wait, no friction.
Start from a blank canvas or a template tuned to your use case.
Add gates, branches, and scoring to guide every response.
Share a link, embed on a page, or export the JSON.
Pricing that scales with your ambition.
Start free, go deep on logic and collaboration when your team is ready.
- Advanced logic builder
- Custom themes
- Unlimited workspaces
- Shareable templates
- Team permissions
- Analytics exports
- SLA support
- Dedicated onboarding
Quick answers to help you move fast.
No. GoodForm is built for decision-making flows, not just data collection.
Yes. You can edit fonts, colors, layout, and build reusable themes.
Absolutely. Export JSON or embed forms directly in your site or product.
Every form is a moment to guide someone well.
Build with intention. Measure what matters. Share outcomes that feel designed, not improvised.